Innovator. Storyteller. AI-informed strategist.

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I’m Amy Higgs, founder of Write Is Might Louisville, a strategic communications and AI consulting firm for mission-driven organizations in Louisville, Kentucky. I bring more than 20 years of experience as a business consultant and communications strategist, serving clients locally and remotely.

I help organizations bring clarity to their message and purpose to their work. My career has always centered around one mission: use the power of communication to build connection, trust and momentum.

Born and raised in Louisville, I’ve spent my entire career telling stories that move people, from business journalism to nonprofit outreach to executive-level brand strategy. I’ve led transformation efforts for major organizations, managed countless projects with many moving parts and helped leaders shape and share their visions.

Today, I pair that foundation with advanced training in artificial intelligence from MIT Sloan and Anthropic, helping organizations communicate better and operate better as a whole.

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Thanks to a long career of helping organizations enhance operations through clearer communication, smarter processes and aligned strategy, I am uniquely positioned to help your team navigate this new, AI-driven era of organizational change. Here’s what I bring to your organization:

  • A deep understanding of nonprofit and business operations

  • Proven ability to simplify complex information and guide change

  • A practical, ethical, talent-centered approach to AI integration

  • Experience managing large-scale projects with many stakeholders

  • A track record of building trust across teams and departments

An approach that bridges strategy, systems & change

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Credentials & Background

  • 20+ years of professional experience in strategic communications, branding and executive consulting

  • Contract CMO and brand strategist for organizations in finance, health care, nonprofits, arts, education and more

  • Skilled in guiding cross-functional teams, managing complex projects and supporting executive leadership

  • AI-empowered assessment & integration methods built from scratch

  • MIT Sloan certification in Artificial Intelligence: Implications for Business Strategy

  • Anthropic AI Fluency certification

  • Bachelor’s & master’s degrees

  • Deep connections within Louisville’s business, arts and nonprofit communities

  • Award-winning writer and expert editor

Want to elevate your brand or explore how AI can support your organization? Let’s talk.